Porcelanosa Dubai highlights the URBATEK novelties during the Porcelanosa Virtual Exhibition

Porcelanosa presented its first online exhibition last November in which showned the most outstanding novelties for the 2020/2021 season. 

Our Associate in Dubai has defined the fair as a “100% Porcelanosa experience”, of which they choose to stand out the URBATEK materials, the MARMI collection with the new BOOKMATCH concept and the LINKFLOOR multiformat from L’ANTIC COLONIAL amoung others.

Which of the seven ‘Rooms’ proposed in the showroom of our digital fair did you find the most attractive?

URBATEK showroom took most of the attention of our clients and team. The new slabs design and showroom disposal creates a fantastic experience.

How has your experience been with this virtual format?

Is a completely different experience if you compare with last year. Even that, thanks to the graphic quality of the tour, we could check perfectly the models zooming in/out.

When you see the new catalog for 2020/2021, what are the collections that you would highlight?

MARMI collections with new BOOKMATCH (Porcelanosa), CALACATTA GREEN (Urbatek) and new LINKFLOOR Multiformat (l’Antic Colonial).

Define this 4.0 fair in a few words.

We could 100% feel the ¨Porcelanosa Experience¨ even through a digital fair.